Who Should I Start? Brandin Cooks or Kyle Williams

Friday, January 16, 11:30 PM

Buffalo Bills veteran wide receiver Brandin Cooks was traded from the New Orleans Saints to Buffalo late in the 2025 season. In his five regular-season games with the Bills, Cooks caught five of 11 targets for 114 yards. The 32-year-old deep threat has seven receptions on 11 targets for 159 yards in the last two games against the Eagles and Jaguars, though. He caught three of five targets for 58 yards in the Wild-Card win over the Jaguars, with most of his yardage coming on a 36-yard pickup. Cooks relies on chunk gains deep down the field, which could be a problem against a solid Denver Broncos' defense in the Divisional Round on Saturday. The Bills will need Cooks to step up, though, with both Gabe Davis (knee) and Tyrell Shavers (knee) out with torn ACLs. Denver's defense gave up the fifth-fewest half-PPR points per game to WRs during the regular season and tied with the Eagles for the fewest TDs allowed at six.

Monday, January 5, 10:33 PM

New England Patriots rookie wide receiver Kyle Williams struggled to carve out a consistent role in his team's offense in 2025, recording 10 receptions for 209 yards and three touchdowns on 21 targets across 17 games. Williams saw more involvement over the second half of the season, with all but two of his receptions coming from Week 10 onward. However, he went without a target or a reception in New England's final game of the regular season in Week 18 against the Miami Dolphins. The Patriots will remain without veteran wideout Mack Hollins (abdomen) for their Wild Card Weekend matchup against the Los Angeles Chargers, which could mean continued playing time for Williams. The 23-year-old is averaging 20.9 yards per reception, so he offers clear big-play upside. Still, Williams' role as a downfield target will likely lead to some boom/bust variance for fantasy managers in playoff leagues to be aware of entering the postseason.