Who Should I Start? George Pickens or Keon Coleman

Friday, September 6, 8:22 PM

Pittsburgh Steelers wide receiver George Pickens finished as the fantasy WR26 last season and will be looking to establish himself as a true number-one option in 2024. His first opportunity to do so will come against the Atlanta Falcons in Week 1. Atlanta was stout against opposing wideouts in 2023, allowing the sixth-fewest fantasy points to the position. To make matters worse, it is currently unclear who will throw Pickens the ball on Sunday with Russell Wilson (calf) officially listed as questionable. The good news for fantasy managers is that Wilson or Justin Fields under center should be a clear upgrade for Pickens compared to the Steelers' quarterbacks of the past two years. Pittsburgh demonstrated its confidence in Pickens as a WR1 when it traded away Diontae Johnson in March, setting up the 23-year-old for a breakout campaign. There is risk in relying on Pickens this week, but he offers a high ceiling as a low-end WR2 or flex play despite a difficult matchup.

Friday, September 6, 11:16 AM

How will the target share be spread out in Buffalo? That's the question many fantasy managers are asking as we approach the Bills' season opener. Tight end Dalton Kincaid is projected to lead the team, with receivers Keon Coleman, Khalil Shakir, and Curtis Samuel not far behind. Coleman, a second-round pick, is unlike the other two receivers. He's a big body who can develop into a deep threat. He struggles with separation, an issue that could impact him early, even against a weak Arizona secondary. The key is whether Josh Allen and the rookie have developed enough chemistry and timing to get the football where Coleman can make a play. It wouldn't be a big surprise to see Coleman break off a long reception in his NFL debut, but it's a risky gamble. It's safer for fantasy managers to watch how the target and snap shares shake out before inserting Coleman into starting lineups.