Who Should I Start? Drake London or Keon Coleman

Tuesday, September 16, 1:39 PM

Atlanta Falcons wide receiver Drake London caught three of his four targets in Sunday's 22-6 win over the Vikings, totaling 49 yards receiving in the contest. With only four targets, it would seem he was not heavily involved, but no other pass catcher was targeted more than five times in a game where the team relied heavily on the run. While London's position as the No. 1 option in the passing attack is not in question, his average depth of target thus far in 2025 is something to keep an eye on. The former first-round draft pick held a 10.8 aDOT (average depth of target) in 2024 and an even higher 12.67 aDOT in the final three games where Michael Penix Jr. was under center. However, through two games in 2025, he owns just a 6.94 aDOT and 9.5 yards per reception. If that trend holds, it could be a challenge for the 24-year-old to get back to the 1000-yards receiving threshold this year. With a matchup against Carolina in Week 3, the Falcons may lean on the ground game again, which would again limit the upside of the receiving corps and, if shorter targets persist, put London further behind the eight ball.

Wednesday, September 17, 1:37 PM

Buffalo Bills wide receiver Keon Coleman, the team's leading pass catcher so far this season, will enter a favorable matchup against the Miami Dolphins in Week 3. Miami, which may go without injured starting cornerback Storm Duck (ankle), hasn't had an answer for opposing passing games this year. The Dolphins are giving up 33 points per game and have allowed the NFL's highest completion percentage (78.8). That looks auspicious for Coleman, who caught all three targets for a modest 26 yards against No. 1 cornerback Sauce Gardner and the New York Jets' secondary last Sunday. The Bills beat the Jets handily while leaning on the run, whereas they took a pass-happy approach in a Week 1 victory over the Baltimore Ravens. Coleman looked like a budding star in the opener. While the second-year man remains unproven, he should be among the beneficiaries if Buffalo's Josh Allen-led aerial attack rebounds from an underwhelming Week 2 performance on Thursday.